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Brand
Dr. Perlaza – Veterinarian
I designed a brand identity that emotionally connects with the audience through warmth and approachability. Starting with a hand-drawn symbol with a distinctive character, I developed a flexible visual system that ensures consistency across various applications and touchpoints. The goal was to build a memorable, adaptable brand aligned with the kind and caring spirit of his veterinary service.
Dr. Ruth Analia – Endodontist
Together with Dr. Analia, we designed a brand identity that conveys trust, professionalism, and sensitivity—key values in the practice of endodontics. Through a handwritten typeface paired with an organic icon, the system expresses closeness while maintaining technical precision. The brand adapts seamlessly to clinical, print, and digital applications.
Dr. Priscila Rodas – Endodontist
In collaboration with Dr. Rodas, we created a visual identity that blends medical precision with a soft, feminine aesthetic. The gentle color palette and fluid lines of the logomark reflect an empathetic, approachable experience without compromising professionalism. The brand is clear, memorable, and versatile across digital and physical environments, reinforcing the doctor's positioning as a specialist in her field.
Dr. Bayron García – Dentist
We designed a strong brand that conveys authority, technical expertise, and sophistication. The “BG” monogram subtly integrates a dental file, blending clinical symbolism with elegance. The metallic gold adds distinction and trust, while the clean typography reinforces professional clarity. This identity was created to stand out in both clinical settings and digital platforms, with a timeless and modern aesthetic.
Confía SDC S.A.S. – Company
I designed a brand that places trust at the core of its identity. The symbol combines two protective hands with a house, representing the human and professional support the company offers. The blue and ochre color palette conveys stability, commitment, and closeness. The visual identity is designed to adapt across physical and digital environments, projecting a reliable and approachable image for both corporate and household clients.
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